Winery Story

Trois Noix

In an era when Napa Valley Cabernet Sauvignon routinely commands prices well above $200 per bottle, the concept of accessibility can feel increasingly elusive. Yet Trois Noix, the vineyard-designate project founded by Jaime Araujo in 2013, aims to redefine what Napa Valley can represent for a new generation of wine drinkers. Built on principles of precision, sustainability, and inclusivity, the brand occupies a distinctive niche: wines rooted in serious terroir yet designed for immediacy, freshness, and broader reach.

The Open Gate

“For a lot of emerging wine consumers, the gate to Napa Valley feels locked,” says Jaime Araujo. “Trois Noix is about opening that gate.” Jaime Araujo The Araujo name carries considerable weight in Napa Valley. Jaime’s father and stepmother, Bart and Daphne Araujo, were the visionary forces behind Araujo Estate at the famed Eisele Vineyard,...

Membership Required

You must be a member to access this content.

View Membership Levels

Already a member? Log in here
Trois Noix Bts

Winery Information

Region: , ,

Address: 865 Silverado Trail North Calistoga CA 94515

Open for Tastings: By Appointment Only

Major Grapes: , , , ,

Vineyard Size: NA

Own Winery: No

DTC Mailing List: Yes

Vineyard Sustainability: NA

Year Established: 2013

Owner: Jaime Araujo

Winemaker: Jaime Araujo

Website: https://www.troisnoixwine.com/

Most Recent Reviews for this Winery

Published: February 2026